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This 2-in-1 treatment, this fluid, also effectively reduces imperfections as well as associated redness. In 56 days, 30% of users no longer have any pimples and 60% no longer have any redness, regardless of its intensity*.
This performance is made possible thanks to its expert formulation: - Novexpert's iconic zinc trio - Succinic acid, the new ally for acne-prone skin - Azelaic acid, to leave no chance for redness. It mattifies, purifies and soothes normal to oily skin, for adults and teenagers alike. It is also suitable for pregnant and breastfeeding women, like the entire Trio-Zinc range.
Guaranteed salicylic acid free
NORMAL TO OILY SKIN WITH OR WITHOUT IMPERFECTIONS.
REDUCED IMPERFECTIONS*
Volunteers found their imperfections reduced after 28 days of use.
91%
Why is this product unique?
Benefits
- Anti-imperfection action: -30% imperfections after 28 days* and mattified skin throughout the day for 86% of users*.
- Anti-Aging Action: thanks to bakuchiol, a natural molecule similar to retinol, but compatible with pregnant and breastfeeding women and non-irritating to sensitive skin.
Bakuchiol boosts collagen and reduces cell oxidation for visible anti-wrinkle action! 90% of users find that their fine lines are less visible after using the Purity Fluid*.
To his credit
Spots or redness? Acne-prone skin, with or without associated redness?
The diagnosis is different but the solution is unique: Purity Fluid and its 3 innovations:
1. INNOVATION INSPIRED BY THE ACNE-FREE PEOPLE OF KITAVA.
Mattifying & sebum regulating action thanks to Novexpert's iconic three-zinc complex.
2. ANTI-SUBSTANCE P INNOVATION TO REDUCE THE IMPACT OF STRESS
Reduction of inflammation markers & hyperpigmented scars with the licorice and sea lily complex.
3. EXCLUSIVE NOVEXPERT ANTI-BLEMISH & ANTI-REDNESS
100% pure natural azelaic acid & succinic acid: 17%
Thanks to its expert composition, Fluide Purité is establishing itself as a new benchmark for acne-prone skin prone to redness.
Its impressive performance in clinical trials only confirms this announced efficacy: -56% of white and red spots on average (56 days) & -73% of redness of inflammatory origin on average (56 days)*.
What is Zinc used for?
Did you know ?
Zinc is the essential trace element for all oily skin with or without imperfections:
ANTI-BACTERIAL: it helps eliminate the bacteria causing pimples, C.acnes.
ANTI-INFLAMMATORY: it reduces the severity of imperfections.
ANTIOXIDANT: it protects sebum lipids from oxidation, a factor that aggravates imperfections.
When we know the importance of zinc for oily and/or blemished skin, we must provide it. But not just anyhow.
At Novexpert, we have combined 3 forms of zinc (zinc lactate, zinc PCA and zinc gluconate) to act on the manifestations of imperfections but above all on the causes to avoid recurrence. The highly dosed Trio-Zinc complex reduces the activity of pro-acne factors stimulated by hormonal changes or a very sugary diet or one containing a lot of dairy proteins.
Our scientific council
POWER TO RESEARCHERS
This is rare enough to underline: Novexpert is a brand run by its researchers. They make products that meet their beliefs. Not in marketing. The power belongs to those who create the products, not those who dress them.
A COMMITTEE DEDICATED TO COSMETIC CARE
A place surrounded by nature: a research center nestled in the heart of the Chevreuse valley. A team: led among others by the Novexpert scientific committee, doctors, researchers, dermatologists, engineers but also passionate about formulation, microbiology, phytotherapy... meet, exchange and invent.
An impeccable composition
Ingredients
active
BAKUCHIOL
Anti-Aging and Purifying Active (Babchi)
BISABOLOL
Soothing and Anti-Hyperpigmentation Active (Candeia)
COCOS NUCIFERA (COCONUTS) FRUIT EXTRACT
Mild Anti-Bacterial Coconut Extract
ENANTIA CHLORANTHA BARK EXTRACT
Botanical extract of Ecorse d'Enantia
GLYCERIN
Humectant Agent (Rapeseed)
HAMAMELIS VIRGINIANA (WITCH HAZEL) LEAF EXTRACT
Botanical extract of Witch Hazel
HARUNGANA MADAGASCARIENSIS EXTRACT
Purifying Harongue Wood Extract
LACTOBACILLUS
Lactobacillus Lipo-Peptides (Biotechnology)
LAURIC ACID
Purifying Active (Palm)
OLEANOLIC ACID
Botanical extract of Olive and Hemsleya
PANCRATIUM MARITIMUM EXTRACT
Algae Extract Anti-Substance P
ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT
Anti-Free Radical Rosemary Botanical Extract
TOCOPHEROL
Anti-Free Radical Vitamin E (Soy)
TOTAROL
Purifying Active (Podocarpus Totara)
ZINC GLUCONATE
Zinc (Corn and Mineral)
ZINC LACTATE
Zinc (Beet and Mineral)
ZINC PCA
Zinc (Beet and Mineral)
oils and butters
CAPRYLIC/CAPRIC TRIGLYCERIDE
Oil (Palm, Coconut, Rapeseed, Corn and Soya)
HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL
Sunflower Oil rich in Omega 6, 9
TRIDECANE
Oil (Palm and Coconut)
UNDECANE
Oil (Palm and Coconut)
Emulsifying stabilizers
PENTYLENE GLYCOL
Agent humectant (Canne à sucre)
PROPANEDIOL
Agent Humectant (Biotechnologie)
SODIUM HYDROXIDE
Stabilisant (Minéral)
PARFUM (FRAGRANCE)
Parfum d'Origine Naturelle
XANTHAN GUM
Gélifiant (Biotechnologie)
CITRIC ACID
Stabilisant (Maïs et Betterave)
SODIUM CITRATE
Stabilisant (Biotechnologie)
2Absence of substances identified as allergens in perfumery beyond the threshold defined in Annex III of Regulation 1223/2009
° 100% of the total is of natural origin.
° 100% of ingredients are from natural origin.
* Ingredients from organic farming
* Ingredients from organic farming
33% of the total ingredients are from Organic Farming.
COSMOS ORGANIC certified by ECOCERT Greenlife according to the COSMOS standard available at http://COSMOS.ecocert.com
Ref: 2982301/18
The ingredient lists for Novexpert brand products are regularly updated. Before using a Novexpert product, please read the ingredient list on the packaging to ensure the ingredients are suitable for your personal use.
Check the composition of this product by scanning its barcode on your favorite app!
The No List
Probably one of the most radical charters in the world in cosmetics: more than 4000 ingredients excluded from all products. A precautionary principle without any concessions, which allows us to ensure efficiency, while taking no risk for your health.
EXTRACT FROM 4000 EXCLUDED INGREDIENTS
0% INGREDIENT OF ANIMAL ORIGIN
Porcine, bovine or marine collagen, pork elastin, chitosan, Allantoin, sheep lanolin, cochineal, keratin etc.
Limonene, Linalool, benzyl alcohol, benzyl benzoate, benzyl salicylate, cinamyl alcohol, citral, citronelol, coumarin, geraniol etc. And all plant extracts containing allergens.
0% ESSENTIAL OILS
HE of tea tree, HE of passionflower, HE of cinnamon, HE of jasmine, HE of lavender, lemon EO, angelica EO, chamomile EO, bergamot EO, cardamom EO, eucalyptus EO etc.
Lactoflavin, Bromothymol blue, CI 77000, CI 73915, Stearyl stearate, CI 73900, Bromocresol green, Capsanthin/Capsorubin, Hydroxybenzomorpholine, Anthocyanins, P-Phenylenediamine.
0% NANOPARTICLES
Zinc oxide [nano], titanium dioxide [nano], methylene bis-benzotriazolyl tetramethylbutylphenol [nano], methylene bis-benzotriazolyl tetramethylbutylphenol [nano], carbon black [nano] etc.
0% GMO
All plant extracts are certified non-genetically modified.
Why Formulate 100% Natural Origin
Formulate 100% natural origin or nothing!
Because we know, cosmetic products penetrate our body. At Novexpert, since 2008, we have adopted much more than a precautionary principle. Formulating 100% natural origin means choosing the substances that are most easily degradable by the body and the most natural possible.
Compatible with pregnant and breastfeeding women
Choosing Novexpert treatments means being sure to apply products to your skin that have absolutely nothing to hide. It means, before birth, already paying special attention to your child. We formulate treatments concentrated in active ingredients, radically healthy, developed to take care of the health of the skin, even for pregnant women without the body being polluted. Choosing Novexpert means not choosing between effectiveness, naturalness and safety.
How to use it
Apply in small touches over the entire face and massage in using upward circular massages. A small amount of product is sufficient. Before applying makeup, leave to penetrate for 5 minutes.
Avoid direct contact with eyes.
Frequency of use
Morning and evening during the treatment phase.
Evening only, during the interview phase.
THE EXPERTS’ ADVICE
MAKEUP TIPS for blemish-prone skin: favor loose powders and avoid foundations.
Disinfect brushes and powder puffs regularly.
This product is truly amazing
It regulates and reduces sebum production.
It clears up all the spots and makes the skin smooth and clear, it's no longer shiny, I love it!
My skin is just amazing since I started using the purifying fluid
It's really worth it
Its added bonus: no endocrine products.
HAS
Albert Fiorin
Good product
It penetrates the skin well.
D
David Chun
Perfect
Perfect, smells great, nice texture
M
Marie Edwige Anglade
Alright !
Very good, but sometimes not rich enough for the dry areas of my combination skin (for example, when it's very cold in winter).
Novexpert is more than products: it is global support towards healthier skin
If you don't know which products to choose and you need 360° support, make your diagnosis and we will recommend suitable products with advice on your nutrition, sleep, etc.
Diagnostics
Novexpert doctors decipher your problems and support you to find solutions together. In addition to understanding the routine your skin needs, you will receive a complete and personalized guide with 360° advice (nutrition, sleep, etc. And yes, our advice is not just in tubes!)
Did you know that?
The use of salicylic acid in cosmetics is currently authorized, but its dossier presents some points of concern:
- a classification "potentially toxic to reproduction" in 2016.
- an ongoing investigation by the European Chemicals Agency (ECHA) into its endocrine-disrupting activity
- a lack of data on its use, noted by the Independent Scientific Committee on Consumer Safety (SCCS).
For us, these suspicions are a warning sign.
A signal that we choose to listen to.
That's why, as a precautionary measure, you'll never find salicylic acid in our formulas. We prefer gentler, equally effective, or even more effective alternatives, such as succinic acid.
*Effective routine on 100% of imperfections: Clinical study - Image analysis - 30 volunteers - Result after 56 days of use - Foaming Jelly + Trio-Zinc Mist + Trio-Zinc Booster + Purifying Fluid + Express Spot Stop - 1 to 2 applications per day depending on the products.
95% REDUCED IMPERFECTIONS/91% REDNESS REDUCTION/100% SMOOTHER SKIN: Clinical Study - Usage Test - 25 volunteers - % of satisfaction - Result after 56 days of use - 1 to 2 applications per day.
30% no longer have pimples and 60% no longer have redness in 56 days / -56% of blemishes or white and red pimples / -73% of redness: Clinical study - Image analysis - 25 volunteers - Result after 56 days of use - 1 to 2 applications per day.