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Only science guides our choices.
Power in societies is too often in the hands of “marketers” in close contact with financiers. This is not a pejorative judgment but a reality. Before being a brand, Novexpert is above all a research center. A small setting for Researchers and Doctors. Their priority is easy to guess. They formulate to meet their scientific beliefs, not marketing. The power lies with those who CREATE care, not those who DRESS it. It’s all IN the product, not AROUND the product.
A team of people passionate about health, half of whom have a scientific background. They go through the publications, like percentages, figures, proofs... These are women and men for whom beauty comes through health, care comes before earnings, people before money.
We don't bother with marketing frills. The speech is meant to be brutally honest. We won't always tell you what you want to hear, but we will constantly tell you what is good for your skin, your health.
A collective, yes, but of pioneering spirits, of people united around a single idea: taking care, really taking care of your skin like never before, and doing it really well. As we would do for us.
Far from the codes of Haussmann buildings or La Défense towers, Novexpert Laboratories are located in the heart of the Chevreuse Valley. This is where we draw our inspiration and develop cosmetics of 100% natural origin. Having room for the body and mind to formulate, green, is essential in our work.
Or rather, did you know that certain ingredients in your cosmetics pass through your body and end up in your blood or breast milk?
In 2017, a study* revealed that French women used 15 beauty products per day! This would correspond to 500kg of products absorbed by the skin in 60 years of life! We let you imagine the possible consequences on the body.
To be continued….
Beautiful skin comes before
all healthy skin.
Creating another way of creating beauty is a necessity. For 15 years, Novexpert has been committed to demanding cosmetics based on science and facts. They are researchers fascinated by science, passionate about skin and health.
And here's what we do.
Explain, transmit and learn: how the body works, how the skin works.
Formulate, without compromising: 100% healthy products, because they are 100% of natural origin, highly concentrated active ingredients.
Test, study, adjust, for care with clinically proven effectiveness.
Support, provide what is missing from a serum, a food supplement or a treatment: nutrition, sleep, daily advice and recommendations.
Create a new type of treatment to take care of your skin.