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C'THIS IS MY FIRST BLOG AND I DON'T KNOW ANYTHING ABOUT THIS...
There you have it, Novexpert has a blog! To be honest, I’m not entirely comfortable with the idea of putting pen to paper. So consider this blog a record of my experiences, thoughts, doubts, and above all, scientific insights to share!
WHY SURFING?
Well, you’ll discover that in my second blog, but I’ll already give you a little clue: beautiful stories are often the work of chance, and surfing has played an essential role in my life and in the creation of Novexpert.
MY FIRST PROMISE: YOU DON'THAVE THE TIME, BUT WE DO...
…since it’s our passion: we analyze thousands of scientific publications dealing with biology, genetics, health … and not just those related to the skin. Our library at the research center is stocked with books whose authors—researchers, doctors, as well as naturopaths and psychologists…—fuel our thinking every day about product development, but not only that. This knowledge affects our lives if we adopt certain principles set out in their works. It’s wonderful material to share with you, for you, and in complete freedom.
MY SECOND PROMISE: HOT OR COLD!
I’ll try to avoid lukewarm writing. I dare to take the side of conviction! This conviction comes into play when we have to choose between established scientific data that sometimes contradict one another:
Should I eat fish, which is basically good for your health but now widely contaminated by pollutants?
Should I take vitamins every day, since we are often demonstrably deficient, even though studies seem to indicate that this may be dangerous…
Should I slather myself in layers of cosmetics, as recommended by the Korean model, or should I instead practice skin fasting?
WELCOME, THEN, TO THE "ANACHRONIC" MEMBERS OF NOVEXPERT!
If you’ve read this first blog all the way to the end, I think you deserve the title of “anachronicus honoris causa,” a highly coveted title since it suggests an extraordinary ability to concentrate in order to have read this loooooooong blog that has no subject!
"They have the watch, we have the time..." (an African & Tuareg proverb often repeated in Asia).
L'The essentials
Cyrille Telinge ran a research laboratory for 10 years before founding the Novexpert brand with his doctor colleagues in 2008. Inspired by the profound transformations in molecular biology, particularly epigenetics, which have revealed that the body is a true “sponge” for its environment, Cyrille advocates a new vision of cosmetics. A symbiosis between cutting-edge technology and formulas of natural origin. In other words, a plea for science protected from the frantic pace of fleeting trends and entirely devoted to “real” research: free, independent, rigorous, and responsible.